











Join other like-minded electrical business owners insideBuild an electrical business that runs on a Flywheel™.
The system that attracts, converts and retains the right clients for life.
Most coaches talk. I’m an electrician,
and these are electricians’ results.
Receipts
Real sparkies. Real numbers. Straight from #weekly-wins.
Posted by members in our Slack, in their own words. If you call bullshit, you can check them out when you’re on the inside.
We got a WIN! 🏆
Win or Wins!
• Closed out my third 50k+ month in a row.
• Payed myself back my initial 30k investment into the company
• Have put myself on the biggest wage iv’e ever had
• Told myself if I could hit 200k in first 6 months of business a dog is coming home, have picked him up today!
• Have hit all my major goals for the year in the first 6 months.
Absolutely stoked, big thanks to Allan and all the fellas on here who have helped along the way.
Upwards and onwards 🚀
We got a WIN! 🏆
Win or Wins!
Last 28 days report:
Sunshine Coast Blackout Protection: Revenue = $65008, Jobs = 12, Average job value: $5417, Profit Margin = 45%
Axon Electrical: Revenue = $810 hahaha
Monday WIN! 🎉
#1 WIN FROM LAST WEEK
Labour rate has doubled since this time last year. Quotes are getting accepted left, right and centre. NO MORE BROKE MINDSET!
Monday WIN! 🎉
#2 WIN FROM LAST WEEK
Landed a job despite being +3k more expensive than the closest quote
Monday WIN! 🎉
#2 WIN FROM LAST WEEK
Made more in week 1 of March 2026, than I did the whole month of March 2025
Monday WIN! 🎉
#1 WIN FROM LAST WEEK
64k Last Month. Biggest in my 4 years
The problem
99% of the time, you don’t need more leads.
You need better systems.
Most sparkies are busy fools. Flat out, quoting everything, chasing everyone, and still not sure if there’s a profit at the end of the month. More leads on top of that just makes the mess bigger.
Your quoting leaks.
You price on the fly, you undercharge, and the good jobs go to the sparky who looked more professional.
Your leads go cold.
Enquiries come in, nobody follows up properly, and the client books someone who answered faster.
Your clients don’t come back.
You do a great job, send the invoice, and never speak to them again. Every month starts from zero.
The system
The Simplified Sparky Flywheel™
Three phases. Nine levels. You unlock the next level once you’ve done the work on the last one, so you’re never lost and never buried in videos.
Phase 1 · Before the job
Attract
Get the right clients shouting “that’s for me!”
- L1Nail your nicheFind the work that makes you great money and that you actually enjoy doing.
- L2Dream 100Construct your ideal client so we know exactly who we’re targeting and how.
- L3Magnetic MessagingPut the right language in place so your ideal clients pick you before they’ve met you.
Phase 2 · During the job
Handle & convert
Turn enquiries into booked, paying clients.
- L4MediaWhere to market, on and off line, and where not to waste your effort.
- L5Lead handling systemEvery lead handled professionally and quickly, warmed up ready to convert.
- L6Lead conversion systemQuoting that closes. Time to turn leads into paying clients.
Phase 3 · After the job
Retain
Clients for life, feeding the wheel back around.
- L7Be world classThe simple basics that give your clients a world class experience.
- L8Turbocharged salesMaximise profit with ethical tactics that work. No sleazy car salesman stuff.
- L9Clients for lifeChurn existing clients back into the system with strategic nurture.
Your job management software holds the whole flywheel together. Most sparkies use a fraction of it. Using it properly is worth thousands over the life of your business.
Flywheel Score
Where does your business leak?
Be honest. Slide each one from 0 (nothing in place) to 10 (dialled in and documented). Ten sliders, one score out of 100.
Inside the mentorship
Everything you get. Zero fluff.
This isn’t a course. It’s a step by step implementation system. You move forward by doing the work, not by watching videos.
01
Direct access to me
A private community where you can ask anything, any time. Not a support desk. Me.
02
Weekly live masterminds
On topics relevant to your electrical business. All recorded, none compulsory.
03
The nine-level roadmap
Gamified. Unlock the next level when the last one is done. Clear, confident momentum.
04
Your 1:1 roadmap session
Plus check-in calls with me after Level 4 and Level 9.
05
The Ultimate ServiceM8 Learning
The 40% of ServiceM8 you actually need. Tricks, systems, templates and more.
06
50+ hours of content, growing
My SOPs and tools from a lean, profitable electrical business. Mini-courses on systemisation, VAs, price books and AI. No sneaky paywalls.
Fit
Who it’s for, and who it’s not.
Exclusively for electricians. Either just starting a business, or running one that makes money but you’ve been winging it: no systems, no direction, and you want a drastic improvement right through the business.
This is for you if
- You like simplicity, not complexity
- You’re a committed sparky who wants more control and less chaos
- You’re willing to try new things in your electrical business
- You want a lean, profitable team, not a leaky bucket
- You’ll put in the effort to grow your income and get your time back
This is not for you if
- You’re lazy
- You want a magic bullet without doing the work
- You care more about headcount than profit
- You won’t show up, take action, or stay coachable
FAQ
Questions you’re probably asking yourself.
How much time does this actually take each week?
Less than you think. There are no compulsory two-hour calls and you move through the levels at your own pace. Most members carve out 30 to 60 minutes a week to implement one thing at a time. The live sessions are a bonus, not homework, and they’re all recorded.
If you’re flat out right now, that’s exactly why you need better systems, not more hours.
I’m just starting out. Is it too early for me?
Not at all. I work with two types of electrician: sparkies just starting a business, and sparkies who’ve been in business a while, maybe with a few staff, but are lacking direction and systems. Start early and you build on clean foundations instead of unlearning bad habits later.
I’ve been running for years and I’m already flat out. What’s in it for me?
Plenty. Are you really sure you’re turning a profit? Are you putting your effort into the right clients and the right work? Chances are you don’t need more leads, you need better systems behind the leads you already get. This is about doing less and keeping more.
Do I have to use ServiceM8?
No, not necessarily. That said, ServiceM8 is the job management software that holds the whole system together and it’s where the magic happens. If you’re already on it, we’ll get your machine oiled up. If you’re not, I’m pretty sure you will be once you see it.
Is this only for Australia?
My electrical business is in Sydney, so everything inside is built for the Australian market. I may consider UK and Ireland applicants. Ask.
Is this only for electricians?
Yes. I practise what I preach about being niche. Electricians only.
Is this just another course I’ll start and never finish?
It’s not a course. It’s a step by step implementation system. You only unlock the next level once you’ve actually done the work on the last one, so you’re never buried in videos you’ll never watch.
What actually happens after I apply?
I read every application myself and reach out personally within 48 hours. If it’s a fit, we sort the next steps together, you’re inside the same day, and we book your roadmap call.